OTC Glued Booklet Back Label
Expanded Content Labels
Over the Counter Glued Back Label
Over the counter glued (OTC) back label booklets are designed to provide consumers with important information regarding the use and storage of a product. These booklets are functional, easy to use, resealable, and visually appealing on store shelves, making them a popular choice for many brands. However, when brands need to extend their content, such as providing instructions for use, while maintaining their product’s stopping power and shelf appeal, they often turn to expanded content labels (ECLs).
ECL back labels are a type of label that can be applied to the back of a product, providing additional space for content without sacrificing shelf space or visual appeal. Specifically, when products are square, rectangular, or have an unusual shape that traditional full graphic ECLs cannot conform to, ECL back labels are an ideal solution.
Overview of ECL Booklet Benefits
ECL’s were developed to solve the labeling concerns in the packaging industry. This consists of the ability to display regulated copy, with standard environmental factors, lower packaging labor cost, reduce packaging waste, reduce inventory, and eliminate the chances of a mismatching label and leaflet. As ECL’s developed and became more functional, their use cases increased to include multilingual, OTC applications, smaller containers, delivering coupons, and promotional items just to name a few.
- Endless range of shapes and sizes
- Designed for flat surfaces and tight circumferences
- User-friendly open tabs
- Resealable throughout the products life
- Maintaining brand identity
- A cost-effective alternative to literature
- Automatic label application using standard equipment
Other Benefits of Booklet labels
An expanded content booklet label is a type of label that provides consumers with additional information about a product beyond what is typically included on a product label. Here are some benefits of an expanded content booklet label:
- More information for consumers: An expanded content booklet label allows manufacturers to provide consumers with more detailed information about a product, such as ingredients, usage instructions, warnings, and other relevant details.
- Improved transparency: An expanded content booklet label can help manufacturers be more transparent about their products and the production process. This can build trust with consumers and lead to increased brand loyalty.
- Compliance with regulations: In some cases, regulations require manufacturers to include certain information on product labels. An expanded content booklet label can help manufacturers comply with these regulations while still providing consumers with additional information.
- Differentiation from competitors: An expanded content booklet label can be a way for manufacturers to differentiate their products from competitors. By providing more information and transparency, consumers may be more likely to choose their product over others.
- Reduced packaging waste: By including additional information on a booklet label, manufacturers can reduce the need for additional packaging or inserts, which can help reduce waste and improve sustainability.
An expanded content booklet label can provide many benefits for both manufacturers and consumers, including increased transparency, compliance with regulations, and improved sustainability.
Expanded Content Label Options
Booklets
- Stitched booklets: 4-68 pages
- Glued bound booklets: 4-48 pages
Leaflets
- Single Panel max: 16 panels
- Multiple Ribbon glue bound max: 32 panels
- Removable ECL leaflets allow the booklet to detach information without damaging the rest of the package.
- Resealable ECL Leaflets allow the label to be opened and closed for repeated use. The leaflet label also has a resealable closure available in many different versions. It can be covered with a dirt repellent and attractive looking lamination.
Tab opening direction options: left or right
Tab opening direction options: left or right
Tab opening direction options: left or right
Tab opening direction options: left or right
Full Base Label -Expanded Content Labels
Full Base Labels are designed for use on flat surfaces including cartons, kits and cards. The base spans the entire length of the ECL from edge to edge. Bases can be constructed from a large array materials and is offered Clear, White, Black, Opaque or metalized substrates.
Full Base Section Shown in Blue
Front Side of the Label
Partial Base Label -Expanded Content Labels
Partial Base Labels are designed for use with cylindrical clinical containers such as bottles, vials, canisters and syringes. Partial Bases are a small section of base that adheres to the container and allows the booklet to wrap around the curved surface, generally the tab section is used to adhere to the other side of the container, securing the booklet. Bases can be constructed from a large array materials and is offered Clear, White, Black, Opaque or metalized substrates.
Small Partial Base Section Shown in Blue
Large Partial Base shown in Blue
Front Side of the Label
Segmented Label Base Construction -Expanded Content Labels
Segmented label base constructions are used when it is necessary to wrap a booklet label around one or more edges of a box or carton. As illustrated below it uses “2 base section” so the label is able to bend and adhere correctly around corners or tight radiuses. It is important to have all the packaging component dimensions when designing this type of label.
2-Base Section Shown in Blue
Front Side of the Label
- Flat label with ECL
- Multi-Wrap
- Encapsulated Tear off leaflet
- Back label with leaflet
- Back label with stitched booklet
- Back label with glue bound booklet
- Tear off leaflet with zipper opening
- Thermal transfer
- Laser
- Hot stamp
- Data lase
Patterned Lamination for Imprinting
Patterned Lamination leaves an unlamented area for Imprinting.
Label Example
Fully Laminated - ECL
Full Lamination shown in pink
Label Example
Add paragraph about flexibility about shape/size/formats. how versatile ECLs are
- Round Bottle
- Square Bottle
- Vial
- Syringe
- Ampule
- Carton
- Auto Injector
- and More
ECL Questions?
Not sure of what you need for your application ? One of our packaging specialist will be glad to help.
Why choose CCL for Expanded Content Labels?
Our pharmaceutical and Healthcare Expanded Content Labels are printed with the most advanced equipment available in the industry. Pairing our highly trained and qualified staff with our robust SOP’s and cGMP facilities allows us to exceed our customers quality expectations. Our investment in equipment and people have allowed us to continually be the market innovators and grow our secondary packaging offerings to meet the unique challenges that the pharmaceutical and healthcare industry demands.
When it comes to quality, CCL Healthcare is the market leader investing heavily into vision verification systems and establishing the standard for pharmaceutical printing in the industry. The standard includes ensuring every product is 100% verified and documented for traceability. We manufacture under cGMP and ISO standards in temperature and humidity control facilities. Our dedicated quality assurance team and production departments follow strict SOPs and CSPs in fully segregated manufacturing areas. Our global presence and manufacturing footprint allows you to go global with 34+ specialized healthcare sites. Our experienced staff provides the highest level of service, technical expertise, and product innovation anywhere you are.
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Contact a Packaging Specialist.
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CCL Healthcare is market leader custom cGMP printed packaging solutions. We offer the industries largest array of printed packaging and functional secondary packaging products. The products shown on the website are only a small sampling of the formats, constructions, and configurations. To discuss your unique or custom packaging needs, please contact a packaging specialist.
