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Over-the-Counter Expanded Content Booklet Labels and Their Benefits Explained

Expanded content OTC glue bound back label

Expanded content labels are known by a few names. They are referred to as extended content booklet labels (ECL booklet labels), booklet labels, or even OTC booklet labels. Regardless of the name, these labels have an integrated booklets and are essentially brochures that are attached to the outside of medication bottles or packaging.

Basics of Extended Content Labels

Extended Content Label

ECLs can be life-saving and help your customers gain more value from your products. This makes it essential to familiarize yourself with them. We’ve outlined some key features of ECLs and their purpose. Check out what makes an effective ECL, so you know the best practices to consider when you design yours.

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